EngageX Quest
Introduction
Let's be honest - how many times have you actually clicked on an ad? Chances are, not often. No matter how compelling the product, ads often get skipped because they feel intrusive. Influencer marketing offers a glimmer of hope, as there's a level of trust associated with the influencer. However, as a brand, how many times have you shelled out big bucks for a sponsored post from a high-follower influencer, only to receive minimal engagement in return?
In reality, a significant portion of an account's followers may be fake or bots. Influencers often inflate their follower counts to command higher fees from brands. But here's the truth: follower count doesn't guarantee engagement. Some accounts with just 10k followers can generate 10-15 times more engagement than those with 100k.
This is where Quest comes in to revolutionize the game. Instead of pouring money into influencers and receiving little in return, we redistribute your ad budget to everyone. Each participant is compensated proportionately based on the engagement they generate and the quality of their posts. With Quest, we're leveling the playing field and ensuring that every dollar you invest delivers real results.
How it Works:
As a Brand: To initiate a campaign or promotion, users must first establish a brand profile.
More details for Brands can be accessed here.
As a User: Participants can engage in campaigns or promotions, with their rate per engagement determined by their Nexus rank and the quality of their submission.
Explore Campaigns and Promotions to learn how to participate in each.
AI Sentiment Analysis
One drawback of previous projects like Portalcoin was the encouragement of spamming and low-quality posts. To address this, we've enlisted our trusty robot, Klout, to conduct sentiment analysis on every text and image-based post. Your rewards will be based on the quality of your submission. Additionally, we've implemented cooldown periods for participation in campaigns to prevent abuse and spam.
More info on how the Sentiment Analysis works can be found here.
Video Submissions
Unfortunately, AI currently lacks the ability to assess videos. In such cases, where users create videos for a campaign, submissions will be forwarded to the Curating Committee for evaluation.
Disputes
Users have the option to raise disputes if they believe Klout has misjudged their submission. These disputes will be reviewed by the Curating Committee to determine their validity. If deemed valid, the Committee will assess the submission.
Similarly, Brands have the option to raise disputes if they believe Klout has misjudged a submission. These disputes will also be reviewed by the Curating Committee to determine their validity. If deemed valid, the Committee will reassess the submission based on the brand's criteria, ensuring fair and accurate evaluation across all submissions.
Users found abusing the dispute feature will face temporary suspension.
Quest Expansion
Initially, the Quest Platform will exclusively cater to X promotion. However, plans for expansion to other social media platforms are underway. In the meantime, users will be able to promote across various platforms by creating a post on X and sharing the X link on their other social media channels.
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