Brand

A brand can represent either an individual or an organization. Individuals seeking to promote their personal social media accounts typically create a brand profile as an individual. Conversely, representatives of organizations should create the brand profile as an organization.

Creating a Brand

To create a brand profile, the user must submit a logo and fill out the brand information sheet.

Any brand reported by users for promoting racism, sexism, hate towards individuals or groups, or any other prohibited content, will undergo review by the Curating Committee. If found to be in violation of these rules, the brand will be permanently closed.

As a brand, you have the capability to create either a Campaign or a Promotion. You can customize the AI Sentiment Analysis conducted by Klout by adding specific criteria. Once you have deposited the budget, you are then able to publish the campaign or promotion.